Making Money is Killing Your Business: How to Build A Business You’ll Love and Have a Life Too.

WHY EMPLOYEES ARE ALWAYS A BAD IDEA - A book from Chuck Blakeman

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How to build a Participation Age company, and become a Stakeholder



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WEAAABI describes the
seven core business diseases of the Industrial Age.
If you are a founder, leader, or CEO, it will help you understand how and why to build a Participation Age company. If you are employed, it will help you understand how and why to become an invaluable Stakeholder.
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"Time is the new Money" clock

In the Participation Age: Make Meaning, not just money. Acrylic. 10.75" diameter

Long Letter

Participation Age Bookmark

Remind yourself to be a Stakeholder and a Capitalist (two-sided). Dimensions: 2.5"X8.5"

*No shipping with purchase of other products

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About the Book


"Why Employees" shares the stories of companies in every industry that have already made this leap from the Industrial age to the Participation Age.

The Participation Age is Already here.

In the traditional office, employees are told when to show up, what time recess and lunch are, and exactly what they should do while they are there.  Pretty much the same way we would treat a five-year-old.  But we have entered a new era called The Participation Age, and the hallmark of the Participation Age is "sharing".  It demands that we encourage people to move from being employees to self-managed Stakeholders, and that they share in the creative process of building the company together.

You’re too busy making money. No business can survive that.

There is no turning back.  The Industrial Age is behind us and the Participation Age is fully upon us.  People today want to Make Meaning, not just money.  To get there, we have to recognize and confront the seven core business diseases of the Industrial Age that were developed for the Factory system.  Those management practices will not serve us in the Participation Age.  The cure has become the disease.

Come join us in the Participation Age!

About Chuck

Photo of Chuck Blakeman

Chuck Blakeman has built eight businessess in seven industries on four continents.  As an internationally acclaimed business speaker averaging more than 100 speaking engagements and workshops per year, he has been quoted and featured in Harvard Business Review, Entrepreneur Magazine,,, Stephen Covey's last book, The 3rd Alternative, and other media throughout the U.S., South America, Africa, China, Australia, and New Zealand.

His Colorado-based company, Crankset Group, works with founders and CEOs to help them build Participation Age companies and get back to the passion that brought them into business in the first place.

Chuck’s vision is to live well by doing good


Chuck's Latest Blog Post

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Success Toolkit



Click the button at the right to
download the Success Toolkit for $187

If you want self-managed, self-motivated Stakeholders,
you have to change your traditional hiring practices.  If you continue reading resumes and doing hiring interviews, you will continue finding employees who need to be managed. Stakeholders respond to a whole different process.

Kit includes:

Principles and Processes of Hiring Stakeholders

In the Toolkit, we'll walk you through both the principles of Stakeholder hiring and the process ,As examples:

The Stakeholder Toolkit will also give you:

  • The seven best indicators of successful hiring.
  • Why the hiring process must be different for every position
  • Why peer review is so much more critical to finding Stakeholders than input from managers or leaders
  • How to get employees to quit before you hire them, (the best time to find out someone isn't a Stakeholder is before you hire them)
  • Why a long advertisement is so much better at finding Stakeholders and weeding out employees
If Crankset Group was helping you personally build the Stakeholders Toolkit into your hiring practicies it would cost you thousands of dollars.  When you download this self-guided Toolkit and get moving on your own, you can do it right for much less.
Get started hiring Stakeholders who you will never have to manage.

Click the button at the right to
download the Success Toolkit for $187

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Read a Sample Chapter [pdf]

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